client : dkny

DKNY Men’s brought their New York Jazz to the fashionable streets of London for the Autumn Winter Menswear Fashion Show. Lightrhythm interpreted the current look and developed a visuals backdrop to enhance and decorate the launch of the new clothes line. Using exclusion overlays and text masks to key the footage, LRV created an 8 min mix of NYC cityscapes with the iconic models of the moment to emphasize the brands vision